Tag: out of home media

We are two decades into the 21st century. Out of home advertising has seen a number of impressive changes along the way that has made this medium of advertising even more effective and efficient. As time went by – measuring the output of a campaign and usage of smart technology has made billboards more relevant …

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Marketing is a mix of all forms of advertising strategies. There are a lot of options to select from but, whatever your plan is, you cannot ignore the importance of adding OOH (Out Of Home) media to the mix. Well, options are plenty – but budget is definite. Whether you have a huge budget or …

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